Welcome to National Pride

Stay Home. Stay Safe. Stay Informed

We are a proud LEVEL 4 BBBEE South African personal care business. We manufacture and distribute disposable baby diapers and pants, feminine hygiene pads, baby wipes, adult incontinence, hand sanitiser and SANS-certified face masks.

Our Brand stable includes Cuddlers® (the first and only South African nappy brand available in all major retailers), Baby Panda® (market leader in Zambia, Zimbabwe, Malawi and DRC), Active Care® (incontinence products), Simply Dry® (sanitary pads).

We are the largest supplier of private label brands to leading retailers and wholesalers.